🎙️ Welcome to The Builder’s Edge
I’m Deanna Lucas—host of The Builder’s Edge and founder of DND Business Systems. With over 30 years of experience in building and business, I’ve been in the trenches—and now I help contractors and service pros grow with digital systems that actually move the needle.

This podcast is where blue-collar grit meets real-world strategy. No fluff—just honest conversations, marketing insights, and tools to help you lead, scale, and win in today’s market.

It’s not just talk. It’s traction. Let’s build forward, together.